Barbie is certainly the best-known doll in the world of toys. Barbie now has her own permanent exhibition at Cours Mont-Royal in Montreal. Over 1,000 figurines are on display, much to the delight of fans of the iconic doll.
Barbie vet, Jennifer Lopez Barbie, Barbie dressed by Christian Dior or even Barbie with a disability - Barbie dolls have changed a lot since the figurine was invented in 1959. What started out as a doll with enlarged proportions has become a symbol of the diversity of women in children's toys.
In the prestigious Cours Mont-Royal shopping centre, a 465 square metre gallery is entirely dedicated to the iconic doll.
This free exhibition features around 1,000 Barbie models, some of them one-offs generously donated by collectors. Rediscover fashion, femininity and the place of women in this exhibition that will appeal to both children and adults who grew up with Barbie.
And while you're waiting for Barbie in the cinema with Margot Robbie in the title role!
The world's largest permanent Barbie exhibition
The story of Barbie, an evolving doll
Barbie is a doll created by toy manufacturer Mattel in 1959. She takes on all the characteristics of the German model doll Bild Lilli, and is the second doll in the world to have an adult body. The iconic doll was the brainchild of Ruth Handler. She named her Barbie after her daughter, Barbara.
Barbie dolls are emblematic in the world of toys. Like the dolls and sexed-up figurines of the time, the Barbie doll, with its opulent breasts and slim waist, was all the rage. Young girls played for hours imagining their future lives, identifying themselves with the doll. Against the backdrop of the Cold War in the United States, Barbie embodied "the American way of life".
Over the years, the Barbie concept became increasingly universal, with new ethnicities for the doll and new careers. In 1963, Barbie became a businesswoman. In 1965, Barbie the astronaut was all the rage among little girls. In 1992, Barbie even ran for president of the United States. Today, Barbie dolls come in almost every ethnic group in the world, with a wide range of professions and body shapes.
Feminist controversy surrounding Barbie
Initially, Barbie's measurements were exaggerated, but over the years they were reduced to something more realistic. Shortly after the creation of the figurine, the many professional variations made Barbie a representation of female emancipation in the world of work.
Barbies represent almost every ethnic group. In 2016, toy manufacturer Mattel decided to represent women in all their diversity. After years of criticism for her unreal proportions, Barbie is finally getting closer to reality. Mattel and its Barbies celebrate diversity. There's even a Barbie in a wheelchair.
Why visit the Barbie exhibition in Montreal?
Some of the dolls at the Barbie expo are unique, featuring stars such as Marilyn Monroe, Audrey Hepburn, Elizabeth Taylor and even Beyoncé and Jennifer Lopez. There are also collectors' Barbies in haute couture, dressed by Christian Dior, Versace, Givenchy, Donna Karan and Giorgio Armani.
In the 465 square metre exhibition, you'll find doll versions of all the major fashion trends. Finally, there are Barbies inspired by films such as Twilight, The Wizard of Oz and Titanic. Over the years, the Barbie has also represented fashion and the image of women in a constantly changing society.
Stanley Court Apartments by Simplissimmo
Functional flats in the centre of MontrealLes Cours Mont-Royal in Montreal
This large shopping centre is at the cutting edge of fashion. It's packed with unique boutiques and trendy restaurants. It's a prestigious venue that hosts the Barbie expo.
Practical info
👉 Who is this activity suitable for?
From grandparents to grandchildren, absolutely everyone knows Barbie. This legendary doll has left its mark on generations. As a result, young and old alike will be captivated by the exhibition.
🧭 Where is the Barbie exhibition located?
The Barbie exhibition is in the Cours Mont-Royal galleries, a shopping centre. It is close to the Musée des Beaux-Arts in the Ville-Marie district.
How do I get there?
Right in the heart of the city centre, you can walk to see the Barbie exhibition . If you're coming by metro, the Bonaventure and Gare Centrale stops are the closest.
👉 The Montreal Barbie exhibition is free.
⏰ Opening times and days
The barbie expo is open every day. Monday to Wednesday, 10am to 6pm, Thursday and Friday 10am to 9pm, Saturday 10am to 6pm and Sunday 10am to 5pm.
💵 How much does entry to Barbie Expo cost?
Barbie expo is free... Now you have no excuse not to go.
⏰ How long can I stay?
Although the exhibition brings together over 1,000 Barbie models, 30 minutes is enough to visit the art gallery.